Emotional & Psychological Manipulation in Design
How shame, loss aversion, dopamine-optimised notifications, colour psychology, and haptic feedback are engineered into interfaces to override your rational decision-making.
How shame, loss aversion, dopamine-optimised notifications, colour psychology, and haptic feedback are engineered into interfaces to override your rational decision-making.
How daily streaks, variable rewards, and leaderboards are engineered to keep you returning to apps out of habit and anxiety - not because you choose to.